FULL-TIME EXPERIENCE
Startender — Founder & Product Designer/Builder
Feb 2026 – Present
Designed, wrote, coded and launched Startender, a hiring app for bartenders and nightlife venues, live on the App Store, Google Play and the web. Built it solo, with AI agents as my engineering team: the brand, the product design, the app, the data engine behind 700,000+ mapped venues, and the growth system. Today it has 9,000+ open jobs across 975 cities and 1,100+ nightlife workers signed up.
Freelance CD / Writer / Creative Technologist
Jan 2026 – Present
Led Audible's global creative campaign, "Stories that speak to you." Also freelanced at agencies across Omnicom, WPP and Publicis.
Cutwater (NY + SF) — Creative Director
Jan 2024 – Jan 2026
Led integrated campaigns for Delectables, LG, Hartz, and MoneyGram. Directed creative across brand positioning, product launches, and social-first content. Managed team of writers and art directors while maintaining hands-on creative involvement.
VMLY&R — Group Creative Director
Apr 2022 – Nov 2022
Oversaw Dick's Sporting Goods account as GCD. Led creative strategy and execution across omnichannel campaigns, mentored junior teams, and presented directly to client stakeholders.
Publicis Groupe — Creative Director
Jul 2020 – Apr 2022
Creative lead on Mercedes-Benz. Directed brand campaigns from concept through production, collaborating with global teams to maintain brand consistency across markets.
MullenLowe U.S. — Associate Creative Director
Oct 2016 – Jul 2019
Conceptualized and wrote campaigns for E*Trade, Burger King, Monster, and JetBlue. Collaborated across disciplines to deliver work spanning TV, digital, social, and experiential.
Anomaly — Sr. Writer
Sep 2015 – Oct 2016
Developed creative for Dick's Sporting Goods, Duracell, and Diageo. Contributed to pitch wins and ongoing brand work with focus on storytelling across channels.
72andSunny — Writer
Nov 2010 – Apr 2015
Crafted campaigns for ESPN, K-Swiss, Call of Duty, and Carl's Jr. Grew from junior writer to trusted creative voice on major accounts, contributing to the agency's culture of bold, culturally relevant work.
FREELANCE EXPERIENCE
Select Agencies | 2015, 2019 – 2020, 2022 – 2024 | Feb 2026 -
Partnered with BBDO, AKQA, Droga5, Fox Sports, MLB, Publicis, Elephant, and Havas, and many more on integrated campaigns.
Specialized in fast-turnaround concepting and scriptwriting for broadcast, social, digital, and experiential.